Worthless marketing newsletters and other hype
I started selling my own ebook online 7 years ago and earning Adsense income for the last 5 years. Does this make me a guru? No, or would I want to have that title tacked on behind my name.
But during the space of that time, I’ve gained a lot of experience that has, hopefully, made me wiser.
Here is a bit of wisdom I’ve accumulated over the years.
Over the space of the last 10 years (thats how long I’ve been ’studying’ internet marketing) I’ve subscribed to hundreds of marketing newsletters. I’m currently reading only one.
Why is that?
Because after a very short period of time, they are full of nothing. Of course there are a few exceptions, but they’re few and far between.
Almost all the newsletters I’ve subscribed to digress to simply a venue to market their latest product or the cross promotion of an affiliate product.
Just enough information (spelled h-y-p-e) is given to entice you to click the ‘buy now’ button. I’m tired of that crap.
However, once in a great while you come across a newsletter that’s worthy of the title. I’ve been reading Jim Connolly’s newsletter for 6 months now, marketing specialist Jim Connolly, and he’s still delivering good, fresh content.
From reading my first issue by Jim and perusing his blog, I knew I had subscribed to something worthwhile. I’ve purposely waited 6 months to write this post, just to be sure he had some ’staying power’. He does.
Connolly has been involved in the marketing business since the mid 90’s and has a reputation of helping people achieve results. It’s no wonder.
By the way, this is an unsolicited endorsement and I’m NOT an affiliate of Jim Connolly.
