Archive for December, 2009
Marketing Tip
It’s the little things you do consistently in a great way that make a great difference. Try this once a day and see if it doesn’t make a difference in 4 weeks.
Give your clients a call from time to time, just to see how they are. Please, don’t even think of trying to sell them something. Simply engage them as a fellow human being in a simple conversation.
Yesterday, I was driving through a neighborhood and I stopped at a house our company had performed a job at. Anne, the owner, met me on the driveway and gave me a hug and kiss on the cheek. She was so pleased to see me and impressed I would take the time to stop by. It took 4.5 minutes. A phone call should take half the time and produce similar results.
